A recent development highlights the importance of brand citability. Google's efforts to crack down on spam have made it crucial for brands to establish credibility. InnovAit AI has commented on this issue, emphasizing the need for brands to be citable.

Further details on this topic are available, including information on how Google's spam crackdown affects brands. InnovAit AI's statement provides insight into the current online landscape and the measures brands can take to maintain visibility.

For more information on the impact of Google's spam crackdown and the importance of brand citability, readers can refer to the original source.